Data protection

1. Data protection at a glance

General information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data that can be used to personally identify you. For detailed information on data protection, please refer to our privacy policy listed below this text.

Data collection on our website

Who is responsible for data collection on this website?

The data processing on this website is carried out by the website operator. You can find their contact details in the legal section of this website.

How do we collect your data?

Your data is collected when you provide it to us. This could, for example, be data that you enter into a contact form.

Other data is automatically collected by our IT systems when you visit the website. This encompasses primarily technical data (e.g. Internet browser, operating system or time of page access). This data is collected automatically as soon as you enter our website.

What do we use your data for?

Some of the data is collected to ensure error-free provision of the website. Other data may be used to analyse your user behaviour.

What rights do you have regarding your data?

You have the right to obtain information about the origin, recipient and purpose of your stored personal data at any time and free of charge. You also have the right to request the correction, blocking or deletion of this data. If you have any questions about this or other issues relating to data protection, you can contact us at any time using the address provided in the legal section. Furthermore, you have the right to lodge a complaint with the relevant supervisory authority.

Analysis tools and third-party tools

When you visit our website, your surfing behaviour may be statistically evaluated. This happens primarily with cookies and so-called analysis programs. The analysis of your surfing behaviour is usually anonymous; the surfing behaviour cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You can object to this analysis. We will inform you about the options for objection in this privacy policy.

2. General information and mandatory information

Data protection

The operators of these pages take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the statutory data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data with which you can be personally identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this is done.

We would like to point out that data transmission over the Internet (e.g. when communicating by e-mail) may have security gaps. Complete protection of data against access by third parties is not possible.

Revocation of your consent to data processing

Many data processing operations are only possible with your express consent. You can revoke your consent at any time. All you need to do is send us an informal email. The legality of the data processing carried out up to the time of revocation remains unaffected by the revocation.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential content, such as orders or enquiries that you send to us as the site operator, this site uses SSL or TLS encryption. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

If SSL or TLS encryption is activated, the data you send to us cannot be read by third parties.

Encrypted payment transactions on this website

If, after concluding a paid contract, there is an obligation to provide us with your payment details (e.g. account number for direct debit authorisation), these details will be required to process the payment.

Payment transactions using common payment methods (Visa/MasterCard, direct debit) are carried out exclusively via an encrypted SSL or TLS connection. You can recognise an encrypted connection by the fact that the address line of the browser changes from “http://” to “https://” and by the lock symbol in your browser line.

With encrypted communication, the payment data that you send to us cannot be read by third parties.

Information, blocking, deletion

Within the framework of the applicable legal provisions, you have the right at any time to obtain free information about your stored personal data, its origin and recipient and the purpose of data processing and, if applicable, a right to correction, blocking or deletion of this data. If you have any questions about this or other issues relating to personal data, you can contact us at any time using the address provided in the legal section.

Objection to advertising emails

We hereby object to the use of the contact data published in the mandatory legal section to send us unsolicited advertising and information materials. The operators of the pages expressly reserve the right to take legal action in the event of unsolicited advertising information being sent, for example through spam e-mails.

3. Data collection on our website

Cookies

The Internet pages partly use so-called cookies. Cookies do not cause any damage to your computer and do not contain any viruses. Cookies are used to make our offering more user-friendly, effective and secure. Cookies are small text files that are stored on your computer and saved by your browser.

Most of the cookies we use are so-called “session cookies”. They are automatically deleted after your visit. Other cookies remain stored on your device until you delete them. These cookies enable us to recognise your browser the next time you visit.

You can set your browser so that you are informed about the setting of cookies and only allow cookies in individual cases, exclude the acceptance of cookies for certain cases or in general and activate the automatic deletion of cookies when closing the browser. If cookies are deactivated, the functionality of this website may be limited.

Cookies that are necessary to carry out the electronic communication process or to provide certain functions you require (e.g. shopping cart function) are stored on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in storing cookies to ensure technically error-free and optimised provision of its services. If other cookies (e.g. cookies to analyse your surfing behaviour) are stored, these will be treated separately in this privacy policy.

Server log files

The provider of the pages automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These are:

• Browser type and version
• Operating system used
• Referrer URL
• Hostname of the accessing computer
• Time of server request
• IP address

This data will not be merged with other data sources.

This data is collected on the basis of Art. 6 (1) (f) GDPR. The website operator has a legitimate interest in the technically error-free presentation and optimisation of their website; the server log files must be recorded for this purpose.

Contact form

If you send us enquiries via the contact form, your details from the enquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the enquiry and in the event of follow-up questions. We will not pass on this data without your consent.

The processing of the data entered into the contact form is therefore carried out exclusively on the basis of your consent (Art. 6 (1) (a) GDPR). You can revoke this consent at any time. All you need to do is send us an informal email. The legality of the data processing operations carried out up to the time of revocation remains unaffected by the revocation.

The data you enter in the contact form will remain with us until you request deletion, revoke your consent to storage or the purpose for data storage no longer applies (e.g. after your request has been processed). Mandatory legal provisions – in particular retention periods – remain unaffected.

Registration on this website

You can register on our website to use additional features on the site. We use the data you enter only for the purpose of using the respective offer or service for which you have registered. The mandatory information requested during registration must be provided in full. Otherwise, we will reject the registration.

For important changes, such as changes to the scope of our services or technically necessary changes, we will use the email address you provided during registration to inform you in this way.

The data entered during registration is processed on the basis of your consent (Art. 6 (1) (a) GDPR). You can revoke your consent at any time. All you need to do is send us an informal email. The legality of the data processing that has already taken place remains unaffected by the revocation.

The data collected during registration will be stored by us as long as you are registered on our website and will then be deleted. Statutory retention periods remain unaffected.

Processing of data (customer and contract data)

We collect, process and use personal data only to the extent necessary for the establishment, content design or modification of the legal relationship (master data). This is done on the basis of Art. 6 (1) (b) GDPR, which permits the processing of data to fulfil a contract or to take pre-contractual measures. We collect, process and use personal data about the use of our website (usage data) only to the extent necessary to enable the user to use the service or to invoice them for it.

The customer data collected will be deleted after completion of the order or termination of the business relationship. Statutory retention periods remain unaffected.

Data transfer when concluding a contract for online shops, retailers and shipping of goods

We only transmit personal data to third parties if this is necessary for the performance of the contract, for example to the company entrusted with the delivery of the goods or the credit institution commissioned with the payment processing. Any further transmission of the data will not take place or will only take place if you have expressly consented to the transmission. Your data will not be passed on to third parties without your express consent, for example for advertising purposes.

The basis for data processing is Art. 6 (1) (b) GDPR, which permits the processing of data to fulfil a contract or for pre-contractual measures.

4. Social media

Facebook plugins (Like & Share button)

Our web pages contain plugins from the social network Facebook, provider Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. You can recognise the Facebook plug-in by the Facebook logo or the “Like button” on our page. You can find an overview of the Facebook plugins here: https://developers.facebook.com/docs/plugins/.

When you visit our pages, a direct connection is established between your browser and the Facebook server via the plugin. Facebook therefore receives the information that you have visited our site using your IP address. If you click the Facebook “Like button” while you are logged into your Facebook account, you can link the contents of our pages to your Facebook profile. This allows Facebook to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Facebook. For more information, please see Facebook’s privacy policy at: https://de-de.facebook.com/policy.php.

If you do not want Facebook to be able to associate your visit to our website with your Facebook user account, please log out of your Facebook user account.

Twitter plugin

Functions of the Twitter service are integrated on our sites. These functions are offered by Twitter Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. By using Twitter and the “Re-Tweet” function, the websites you visit are linked to your Twitter account and made known to other users. This data is also transmitted to Twitter. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Twitter. For more information, please see Twitter’s privacy policy at: https://twitter.com/privacy.

You can change your privacy settings on Twitter in your account settings under https://twitter.com/account/settings.

Instagram plugin

Functions of the Instagram service are integrated into our pages. These functions are offered by Instagram Inc., 1601 Willow Road, Menlo Park, CA 94025, USA.

If you are logged into your Instagram account, you can link the contents of our pages to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to our pages with your user account. We would like to point out that we, as the provider of the pages, have no knowledge of the content of the transmitted data or its use by Instagram.

For more information, see Instagram’s privacy policy: https://instagram.com/about/legal/privacy/.

5. Analysis tools and advertising

Google Analytics Remarketing

Our websites use the functions of Google Analytics Remarketing in conjunction with the cross-device functions of Google AdWords and Google DoubleClick. The provider is Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

This feature makes it possible to link the advertising target groups created with Google Analytics Remarketing with the cross-device functions of Google AdWords and Google DoubleClick. In this way, interest-based, personalised advertising messages that have been adapted to you based on your previous usage and surfing behaviour on one device (e.g. mobile phone) can also be displayed on another of your devices (e.g. tablet or PC).

If you have given your consent, Google will link your web and app browsing history to your Google Account for this purpose. This way, the same personalised advertising messages can be displayed on every device on which you log in with your Google account.

To support this feature, Google Analytics collects Google-authenticated user IDs that are temporarily linked to our Google Analytics data to define and create audiences for cross-device ad delivery.

You can permanently opt out of cross-device remarketing/targeting by deactivating personalised advertising in your Google Account; to do so, follow this link: https://www.google.com/settings/ads/onweb/.

The summary of the data collected in your Google account is based solely on your consent, which you can give or revoke to Google (Art. 6 (1) (a) GDPR). For data collection processes that are not merged into your Google account (e.g. because you do not have a Google account or have objected to the merger), the collection of data is based on Art. 6 (1) (f) GDPR. The legitimate interest arises from the fact that the website operator has an interest in the anonymised analysis of website visitors for advertising purposes.

Further information and the data protection provisions can be found in Google’s privacy policy at: https://www.google.com/policies/technologies/ads/.

6. Newsletter

Newsletter data

If you would like to receive the newsletter offered on the website, we require an email address from you as well as information that allows us to verify that you are the owner of the specified email address and that you agree to receive the newsletter. Further data is not collected or is only collected on a voluntary basis. We use this data exclusively to send the requested information and do not pass it on to third parties.

The data entered into the newsletter registration form will be processed exclusively on the basis of your consent (Art. 6 (1) (a) GDPR). You can revoke your consent to the storage of your data, your email address and its use for sending the newsletter at any time, for example via the “unsubscribe” link in the newsletter. The legality of the data processing operations already carried out remains unaffected by the revocation.

The data you provide to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted after you unsubscribe from the newsletter. Data that we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.

Rapidmail

This website uses Rapidmail to send newsletters. The provider is rapidmail GmbH, Augustinerplatz 2, 79098 Freiburg i.Br., Germany.

Rapidmail is a service that can be used, among other things, to organise and analyse the sending of newsletters. The data you enter for the purpose of subscribing to the newsletter will be stored on Rapidmail’s servers in Germany.

If you do not want Rapidmail to analyse your data, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly on the website.

Data analysis by Rapidmail

For analysis purposes, the emails sent with Rapidmail contain a so-called “tracking pixel” that connects to Rapidmail’s servers when the email is opened. In this way, it can be determined whether a newsletter message has been opened.

Furthermore, we can use Rapidmail to determine whether and which links in the newsletter message are clicked. All links in the email are so-called tracking links, which can be used to count your clicks.

For more information about Rapidmail’s analysis functions, please see the following link: https://de.rapidmail.wiki/categories/statistics/.

Legal basis

The data processing is carried out on the basis of your consent (Art. 6 (1) (a) GDPR). You can revoke this consent at any time. The legality of the data processing operations already carried out remains unaffected by the revocation.

Storage period

The data you provide to us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted from both our servers and the Rapidmail servers after you unsubscribe from the newsletter. Data that we have stored for other purposes (e.g. email addresses for the members area) remain unaffected.

For further information, please refer to Rapidmail’s data security notice at: https://www.rapidmail.de/datensicherheit.